Joost Minnaar

Senior research fellow at the Rendanheyi Research Centre
Subjects: Haier’s Rendanheyi business model,
implementation of Rendanheyi, analysis of
micro-enterprises that use Rendanheyi. 
4.5 years

of working on Haier’s Rendanheyi model

100+

countries where people read his blog, and his writings are published by The New York Times, Forbes, the BBC etc.

In 2019,

he received Thinkers50 Radar Award for his blog Corporate Rebels

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What working with Joost Minnaar has to offer:
1

expert analysis of your needs

2

company analysis and detection of pressure points

3

comprehensive curriculum

4

practical tools

5

a customized plan to introduce changes

6

support and consulting throughout the transition period

Successful study cases from leading speakers 
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